Roche Bros.: The next generation of local stores

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Roche Bros.

Project Summary

Pat and Bud Roche opened their first store in 1952 in Roslindale, a picturesque Boston neighbourhood. Almost 70 years later, second generation owners Rick and Ed Roche continue to offer prime produce, meats and grocery items paired with the highest level of personalized service in over 20 stores across Massachusetts.

When updating their bakery department, they reached out to Cayuga looking for a unique but cost-effective line of flexible modular displays to showcase their best bakery products. Using metal, glass and wood, we created a unique line of transitional-style bakery cases that fit their in-store branding without taking the focus away from the fresh baked goods they are famous for. The result? A fresh take on the traditional bakery cases!

As with most projects, we were asked to work within tight deadlines, and we were able to deliver the cases on time. We look forward to being a part of the ongoing history of this family-owned local chain!

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